Karl Lagerfeld Press Release

Karl Lagerfeld


“The fact that we show KARL LAGERFELD and LAGERFELD COLLECTION together is a very different approach. There are no second lines; there are just different lives of one label, one spirit and one design identity.”

–Karl Lagerfeld

The launch of KARL LAGERFELD and LAGERFELD COLLECTION marks a watershed moment in fashion. It’s the first time Karl Lagerfeld is designing a New York-based label and it’s his first foray into menswear in the United States.  The concept of mixing collections on the runway is a modern way of showing clothes that mirrors the way people dress today.

KARL LAGERFELD is a young, fresh and streetwise collection for men and women that exudes the energy of New York City. It’s a lower priced line with high-end design. The clothes are effortless and versatile. The fall collection marks a return to tailoring, with innovative details and a play on volume and proportion. After the highly successful capsule collection that was launched for spring, this season marks the real beginning of the label.

LAGERFELD COLLECTION is the evolution of Lagerfeld Gallery, Karl Lagerfeld’s 22-year old independent luxury collection.  Its directional design and sophisticated urban aesthetic compliments the Karl Lagerfeld collection. For fall, the emphasis is on luxurious, hand-finished details and strong, modern shapes. Both collections are expressions of the same inspiration and starting point.